Mobile eCommerce UX : The Race To Grab Users’ Attention Recent research has shown that 80%* of adults reach for their smartphone as their primary browsing device over tablets and laptops. If you think about it, it’s too not surprising as most of us keep our phone at arm’s length most of the time. We…
Get Online With Magento A letter from our UX specialist With over 20 years as a digital and print graphic designer under my belt and the ever-increasing shift from print to web being more evident, I started to study UX (User Experience) to enhance and develop my web design skills. Starting this journey of discovery…
Get Online With Magento It’s probably an understatement to say that most companies are currently faced with a very defining period. We’re in the eye of the storm and we don’t truly know how long it will last. Some industries will obviously be hit harder than others. Some will recover more quickly, and some will,…
Agency Relationships There are so many elements that contribute to running a great eCommerce store. It’s a moving target with so many aspects in constant flux. One thing that can be absolutely pivotal is the support you receive from your agency in helping you drive forward. Business relationships are also something that constantly evolve too….
The Psychology of E-Commerce: Why Three Heads are Better Than One If you conjure up an image of a living being with three brains, you’d probably think of a little green chap from Out-Of-Space. When in actual fact, each and every one of us has three brains or at least one organ with three distinct…
It’s Time to Deploy a Rebrand. In Spring this year, Attain Design reached its 10th anniversary; A whole decade in business! Obviously, we had intended to mark the occasion, but 2020 had other plans for April, so our celebrations were somewhat muted! In 2010, our vision was to form an amazing agency that talented people enjoyed…
PCI Compliance, Who’s Responsible? What’s PCI DSS Compliance? PCI DSS is an acronym for Payment Card Industry Data Security Standard. The security standards are made up of technical and operational requirements to help to protect cardholder data and reduce fraudulent transactions. These standards apply to all that store, process, or transmit cardholder data. The council…
Get Black Friday/Cyber Monday Ready! So, the strangest year in recent memory has rumbled on into the final three months of the year and Black Friday/Cyber Monday is starting to loom large. For some businesses, 2020 has been a year to forget. For others, eCommerce sales hit Christmas levels by Spring. In the UK, whilst…
The Story of the Emotional Sell Buy my product, it’s the best! It has 3 waffle bangers and 6 outlet trailblazers. It’s the same as all the other waffle trailblazers, but ours is better! Followed by an emotionless picture that is accompanied by a bunch of bullet points along with a table showing the waffle…
Improving your Web Vitals What are ‘Web Vitals’? Essentially they are a set of metrics used to monitor your customer’s experience on your site. They are not designed for developers alone, merchants too can use Web Vitals to help identify new opportunities to create gains and improve the experience of their website. Web Vitals is…